How do you market an unconventional product — that people may see as to big of a change to purchase — and make it look like just another product that will result in zero big changes without loosing the amazingness of the product? This is how!
I’ve been on the fence about Google glasses but after seeing this video I’m one step closer to wanting to try them. I love how it takes the best of the iPhone and GoPro cameras and puts them into one device that is always at the ready. No more, taking the phone out of your pocket, unlocking it, finding and opening the app you need etc etc. All you have to do is say “okay glasses” then what you want to do. Done. Simple.
I can see where Kottke is coming from saying these could be a “Segway for your face” but I’m not so sure. People are already willing to wear GoPro cameras on their head and seem like they are talking to themselves with bluetooth headsets, Google Glasses just puts those two things together. Oh yeah, and throws in the internet for bonus! Not to shabby if you ask me.
WOW! That is a lot of snow!
This amazing experience – 82nd and Fifth – shows how to stay relevant as a museum in age of viewing everything through your device of choice. It’s also an amazing way to bring one the best museums in the world to those who can’t get to NYC in person!
The site is going to present 100 pieces of art through the eyes of a curator. Each curated story is brought to life utilizing the best digital tech has to offer. From 360 rotating views to side-by-side detail comparisons to zoom-in-to-details the site allows you to experience the art almost although you were at the museum looking at.
In short, ITS BRILLIANT!
Largest Glacier Calving Ever Caught on Film